Mercedes F1

Advancing diverse and inclusive Team representation through Inclusive Excellence

EW Group is incredibly proud to be partnering with the Mercedes F1 Team on Accelerate 25, a five-year programme which marks the formalisation of their vision to become a more diverse and inclusive team.

Image of Mercedes F1 Team

Beginning with the launch of their black livery at the start of the 2020 F1 season, this year has been a historic one for the Team on track, but also with regard to their core values and ambitions. The Mercedes F1 Team strongly believe a more diverse and inclusive team will not only make them faster, but also inspire others to set ambitious targets in this area. As such, they have publicly stated their aim for at least 25% of all new starters to come from under-represented groups from now until 2025.

Our work with the Team includes a custom designed programme to train all managers by the end of 2020 in Inclusive Excellence which will be rolled out to all staff by June 2021. We are working with their Diversity and Inclusion Forum to encourage input from employees from under-represented groups – in order to retain, develop and accelerate progress at Mercedes F1.

"It’s been fantastic working so closely with the Team, and to experience their passionate commitment to this agenda. Mercedes F1 have taken the lead, and shown a deep, and heartfelt commitment to leveraging the benefits of diversity and an inclusive culture. We look forward to working with them to continue to drive real and measurable changes over the next 5 years." Jane Farrell, Chief Executive at EW Group
Image of Lewis Hamilton spraying champagne

As the Team’s external specialist, we have completed an in-depth analysis of Mercedes F1’s recruitment and development processes, with action plans underway to reach under-represented groups through mentoring, work experience, sponsorship and targeted advertising. We look forward to our ongoing relationship with the Mercedes F1 Team.

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